In crypto, one wrong move can cost you everything — and in 2022, scammers pulled $6B from newcomers. Ledger set out to change that, not with another tutorial, but with a game.
School of Block was a crypto-security curriculum built inside The Sandbox, where learning to spot scams and threats actually leveled you up. Built on an RPG game loop, it turned dense, hard-to-grasp concepts into quests, and rewarded players who graduated with the Golden Armor — a first-of-its-kind digital collectible diploma that unlocked perks both in and out of the game.
The results broke records for a branded gaming experience:
• 300K+ players from 150 countries
• 4.6 million quests completed in just 8 weeks
• 50 minutes average playtime — a platform record
• 100K+ players graduated by finishing the full game
For Ledger, culture and education are the twin engines of the brand. School of Block proved that when you make security genuinely fun, communities show up, stick around, and build something together.
Learn more about digital ownership and staying safe in crypto: https://www.ledger.com
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